GLENN C. BRESLAUER
Marketing, Management, Technology Professional
Throughout the years, I’ve earned a reputation for being passionate about getting results for my clients. I have a knack for understanding the interests of my clients, seeing a clear path to success, and implementing a plan to help them obtain results through marketing initiatives. I will go above and beyond to make sure the marketing systems I put in place are actionable and repeatable for continued success.
Whether you’re about to launch a new project, or need expert advice on expanding your visibility - I’m your go-to source. Contact me today to set up a meeting and find out more about what I can do for you.
In my book "There Are No Life Lessons" I wrote about a simple idea that can be applied to your customer relations. Simply stated, when expectations are aligned with perceptions, true contentment is realized. I utilize variations of this approach in my marketing philosophy as well. While closely examining your current setup, I will help to align your clients expectations with their perceptions of the products and services you offer. In turn, they will become the brand advocates and ambassadors that help you stand out from your competition.
CASE STUDIES
Achieving Goals
CASE STUDY: LEADING PLASTIC SURGERY PRACTICE
2017 - 2020
With this project, I helped my client set up a long term plan with long term benefits. I then provided expert advice and strategic planning to help them with implementation, and a roadmap for continued success moving forward.
Marketing / Business Development functions included: all aspects of Digital Marketing; Branding, Website Design and Development, Email Marketing, Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Customer Relationship Management, Web Analytics and promoting physician, nurse injector and multiple skin care specialists. These functions helped the practice achieve astonishing growth without adding additional support to the 10 employee staff.
CASE STUDY: LEADING DERMATOLOGY CENTER & MEDI-SPA
2008-2017
This project is a great example of how I keep my clients’ best interests in mind. We started by conducting a thorough budget analysis, and slowly built a long-term plan for the next few years.
Marketing functions include all aspects of Digital Marketing; Branding, Website Design and Development, Email Marketing database setup and implementation, Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Customer Relationship Management, Web Analytics. These functions helped the practice grow from a start-up with 3 employees in 2007 to a multi-million dollar practice in 2017 with 14 full-time employees. [website]
CASE STUDY: MANUFACTURER OF INDUSTRIAL PRINTING, CODING & MARKING EQUIPMENT
1998 - 2008
In the marketing industry, each situation is unique and requires a specific set of solutions. For this project, I helped my client define the ideal outcome for the situation, and through strategic planning we were able to achieve a great end result.
Marketing and Information Technology functions for this B2B company which manufactured printing and coding solutions for Medical Device, Pharmaceutical, Prepared Foods, and Meat & Poultry industries. Areas of focus included, Digital Marketing, Marketing Automation, Website Design and Development, Digital Commerce, Email Marketing, Search Engine Optimization, Search Engine Marketing, Customer Relationship Management, Web Analytics and Reporting, Project Management. [website]